Business Automation and Software Blog

Integrate Your Customer Management Process

Posted by Robert Baran on Thu, Dec 08, 2011 @ 10:51 AM

Build customer loyalty, close more business and achieve a better ROI with an integrated customer management process. 

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Topics: Integrated Business Software, customer relationship management, Customer Satisfaction

Does a ‘Over-the-Top’ Customer Management Process Really Work?

Posted by Robert Baran on Thu, Aug 19, 2010 @ 02:19 PM

In a recent article by Harvard Business Review titled: Stop Trying to Delight Your Customers; we found some interesting theories in regards to what is actually necessary when it comes to a customer management process. The authors examined situations in which customers either return or banish companies and came to the following conclusion:

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Topics: Customer Satisfaction